Curl me up
The Nouvelle laboratories have created a range of seven specialized products designed for the treatment and care of curly hair, which naturally tends to be frizzy, dry, and unruly. These vegan products are infused with fruity and floral notes that envelop you, using a powerful blend of ingredients that combine nature and advanced technology to exert a powerful hydrating and disciplining action, resulting in well-defined curls with a soft texture.
CURL EVOLVE MOUSSE
curl me up
CURL EMPHASIZER SPRAY
curl me up
CURL DISCIPLINING CREAM
curl me up
CURL MOLDING GEL
curl me up
CURL EVOLVE MASK
curl me up
CURL EVOLVE CONDITIONER
curl me up
CURL EVOLVE SHAMPOO
curl me up
Curl Me Up: the market
The current social landscape consists of consumers with a multitude of different overlapping needs and interests that make each individual unique. This means that the beauty industry must also consider the different facets of individual consumers, creating specialized products and services that take the personal sphere into account along with various related aspects such as cultural, geographical, spiritual, and genetic influence.
CURL EVOLVE MOUSSE
curl me up
CURL EMPHASIZER SPRAY
curl me up
CURL DISCIPLINING CREAM
curl me up
CURL MOLDING GEL
curl me up
CURL EVOLVE MASK
curl me up
CURL EVOLVE CONDITIONER
curl me up
CURL EVOLVE SHAMPOO
curl me up
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Curl me up's active ingredients
JOJOBA OIL
QUINOA SEED EXTRACT
RICE AMINO ACIDS
The olfactory pyramid Curl Me Up
Discover the fragrance
- TOP NOTES
Bergamot, Mandarin, Pear, Plum - HEART NOTES
Orange blossom, Jasmine, Tuberose - BASE NOTES
Ambergris, Cedarwood,
Sandalwood, Vanilla